Sol de Janeiro State of Mind

Sol de Janeiro State of Mind

Sol de Janeiro State of Mind

Sol de Janeiro

Sol de Janeiro

Sol de Janeiro

Sol de Janeiro's first ever global brand campaign across digital, film and OOH.

Sol de Janeiro's first ever global brand campaign across digital, film and OOH.

Design Direction, Art Direction, Motion Direction, Digital, Outdoor

2023

Get into a Sol de Janeiro State of Mind

The first and largest-ever global campaign for Sol de Janeiro targeting markets in North America, Europe, the Middle East, and South East Asia. Work created as the Senior Art Director on the in-house Brand Creative team, I led the Creative team focused on various types of top-to-bottom funnel deliverables for the brand and Sephora, including film, digital, social, web, print, and OOH.

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© Nicholas Wright, 2026

Selected works and case studies